LifeMax NR™ – A new way of thinking - About Health | Blog

LifeMax NR™ – A new way of thinking

Imagine you are in a concert hall. A virtuoso pianist is seated at a gorgeously polished Steinway grand. The concerto begins. The music is beautiful, breath-taking. Everything is perfect. But then, a few minutes into the piece, the pianist misses a key. The first time it happens, it’s almost unnoticeable – and extra D, perhaps, in a chord that doesn’t need that note. Embedded in so many perfectly played notes, hidden among the otherwise flawless chord in an otherwise perfect melody, it’s nothing to worry about. But then, a few minutes later, it happens again. And then, with increasing frequency, again and again and again.


It’s important to remember, there is nothing wrong with the piano. And the pianist is playing most of the notes prescribed by the composer. She’s just also playing some extra notes. Initially, this is just annoying. Over time it becomes unsettling. Eventually it ruins the concerto. Indeed, we’d assume there was something wrong with the pianist. According to David Sinclair1, this is similar to how we age. Epigenetic noise causes the same kind of chaos and is highly disruptive to cells. It’s why we age. It’s why our hair greys. It’s why our skin wrinkles. It’s why our joints begin to ache. So, what if we could help the body to reduce the chaos? What if we could retrain the concert pianist to not add in the extra notes?


This is where LifeMax NR™ comes in to play. One of the key ingredients of this scientifically advanced formula is Nicotinamide Riboside (NR), which is a precursor to NAD+. NAD+ (nicotinamide adenine dinucleotide) is a critical coenzyme found in every cell in our body, it’s involved in hundreds of metabolic processes. But the body doesn’t have an endless supply, in fact NAD+ levels naturally decline with age. For over 100 years research has been building towards this scientifically advanced formula. Scientific research is increasing pace, and more is being revealed about this remarkable enzyme.


So, what does NAD+ actually do? At its very basic function it powers the mitochondrial cells, and therefore in a nutshell, life.


NAD+ helps make cells resistant to stress and protect the brain. It helps repair the DNA from everyday wear and tear, and supports the circadian rhythm, your sleep-wake cycle. NAD+ also plays an important role in controlling hunger patterns, so the general flow of your day.


Why LifeMax NR™?  The resveratrol in LifeMax NR™is the same popular, class-leading resveratrol as our Res-V Ultimate, providing the fuel for the conversion. Our Turmeric is a natural anti-inflammatory to support the effects of NAD+. The Betaine is a methyl-B, which is a highly bioavailable B Vitamin. Finally, quercetin, this ingredient increases the absorption. Research also shows that in addition to slowing resveratrol breakdown, quercetin phytosome acts as a potent antioxidant. LifeMax NR™ is a complete advanced healthy ageing formula that supports this body’s natural anti-ageing properties, energy levels and so much more.


1. Lifespan. Why we age and why we don’t have to. David A. Sinclair, Phd, with Mathew D. LaPlante. Atria Books, 2019.